"Spark-ling" an Idea... Level 4...

Rough Sketch for what I "Love"

I have selected the 2nd piece of work from my thumbnail sketches and modified to become what it is above. For the first one, it retained most of the elements from the thumbnail sketches (i.e. the character, the way the characters move). However, I felt it does not really represent me and decided to create a character which looks more like me (i.e. the bespectacled version). As I have mentioned in my previous post, the problem with this piece was [Clarity] of message. Although it does communicate that I love staying cheerful and happy, more so after the addition of cheerful colours, my classmates were unable to tell the alphabets at first glance. During the design process, I've added in "hair" for the character to better exaggerated the characters but it didn't help much. I will be working on it further for my prototype!

Rough Sketch for what I "Hate"

The idea for these 2 designs sparked from the 2nd and 3rd designs in my thumbnail sketches. In my thumbnail sketch, I realised the designs were very "gentle" and thus the design faced some form of [Graphical dissonance]. My classmates mentioned that it did not communicate any form of hatred in it. (Time to splash some blood and add some gore into it... Haha!) The deisgns above are a combination of the 2nd and 3rd designs. I personally like the fact that no colours are used as this can effectively bring across a kind of "dead" and "morbid" feel to the fonts.

I will be uploading my prototypes soon! Struggling with photoshop and illustrator!
[x_o]"

"Spark-ling" an Idea... Level 3...

Note:

My font designs for "LOVE" are all on the left...
The top left most is the first "LOVE" design and it goes vertically down until the 4th design on the bottom left.

My font designs for "HATE" are all on the right...
The top right most is the first "HATE" design and it goes vertically down until the 4th design on the bottom right.

During the small group discussions, my group members preferred the 2nd design on the left. There was [Integration between the Alphabets and the Graphic] unlike the 3rd design on the left where the font used was part of the graphs without any integration. However, the 2nd design was lacking in [Clarity] as it was difficult for the audience to make out my name.

The last design on the bottom left was lacking in [Clarity] as the focus was on the graphic instead of the font for my name. The message for the second design was clear, however, it "suffered" from the problem of [Differentiation or Graphical Dissonance].

As for the "HATE" designs, my group members actually preferred the last design which shows a hand about to raise his middle finger and the fonts were presented on the palm using palm lines. However, there was no [Integration between the Alphabets and the Graphic]. Although symbols were used to portray vulgarities, it was written very neatly and it did not bring across any anger or hate visually.

In conclusion,
[Inferior Graphics] was not too much of an issue for my sketches. The main area I need to work on will probably be on the [Clarity] of my message.

"Spark-ling" an Idea... Level 2...

Consolidation of important "takeaways" from first tutorial after class discussions...

...ripped off from teaching assistant's (Alfred) email!

The following are possible ways you can go WRONG in this assignment:

1. Differentiation or graphical dissonance.
2. Too many details.
3. Integration between graphic and alphabet.
4. Clarity of message.
5. Inferior graphic
6. Too many colours.

I have yet to scan and get the digitized copies of my thumbnail and rough sketches for uploading onto the blog! Will try to get that done as soon as possible...

My group mates have also given me additional pointers to take note of for my designs on top of these 6 crucial guidelines.

They will be adding their valuable comments as soon my designs are up & running...

*Vroom.Vroom*

(like an F1 race car)

"Spark-ling" an Idea... Level 1...

I love doodling... but most of my "art pieces" resides in my lecture notes...

... and they are ugly!

After attending the first lecture, I came to realize that this visual communications requires not doodling and mindless sketching but starts with an end in mind. Thus, time needs to be spent not only through conceptualizing... but also series of steps of refining and receiving feedback on prototypes in order to achieve the desired outcome.

At the end of the day (this semester), I hope to...

Develop the ability to communicate...

...through pictures/visuals...

...effectively to a target audience.

I happened to pass by Art Friend @ Takashimaya on Sunday and was suddenly reminded of the list of must have items to get before the first tutorial.

My first question posed to the sales assistant... "Erhm, what is a clutch pencil huh?"

(-_-)"

Nonetheless, after a little struggle, I managed to purchase the essential items.

These are my "priceless" (actually not priceless... very expensive!) tools...



Items bought:

01 x set of drawing pencils of various hardness
01 x clutch pencil
01 x felt-tip pen (black)
01 x fine-tip pen (black)
01 x set of 12 (minimum) color felt tip markers (assorted colours)
01 x A4 size hardcover drawing book
01 x 12" steel ruler

At home got, no need to buy items:

01 x eraser
01 x cutter
01 x pair of scissors